Modern websites are viewed on devices of all sizes.

From desktops, to tablets, to phones—and everything in between—a website needs to be ready for whatever device is thrown at it. arPlatform's innovative GRID is the answer to an ever-expanding mobile device landscape. It empowers you to optimize messaging and presentation for any number of breakpoints without the need for custom responsive website development.

Design-to-web end-to-end creative control.

arPlatform's innovative design-to-web THEME empowers agencies and organizations to implement and maintain dynamic, custom websites with tools that put you in control of branding and styles—no costly HTML & CSS development required. arPlatform puts responsive website design at your fingertips—make changes on the fly—enabling you to create custom websites in less time and with less cost.

Update styles, layout, and formatting on the fly with arPlatform creative controls.

For page content you work with every day—text and images—arPlatform's Section Module allows you to adapt and experiment. It includes a full-featured WYSIWYG editor that empowers you to preview content as you edit it, and its options panel contains controls for width, alignment, and styles that enable you to create sophisticated layouts and implement custom designs quickly and efficiently.

A few clicks is all it takes to set up and preview a variety of high-quality presentations, so it's easy to find the right one every time. And when your content or design changes, edit-in-place makes updates a breeze. Put all that together with arPlatform's automatically responsive framework, and you've got a website that's future proof.

It's never been so easy to create a mobile-first responsive website from your custom design.

arPlatform's innovative TILES allows you to position high-level, persistent tiles like logo and nav by simply dragging and dropping them into place. That means that instead of wrestling with plugins, templates, HTML, and CSS, you can tile out your custom-designed website from one place in a matter of minutes. It's just another way that arPlatform makes design-to-web work for you.

arCommerce a offers scalable eCommerce solution without custom integration and development.

Built-in features for catalogs and products, promotions, secure checkout, order management,  member accounts, plus automated shipping and tax calculations together provide simple but sophisticated design and business management capabilities—dollar for dollar, organizations using arPlatform can serve more customers, generating more revenue at higher margins, more consistently, and with predictable, manageable results. arCommerce requires internet merchant account.

API integrations extend your capabilities and resources, increasing lifetime value together on arPlatform.

Built on web application programming interfaces (API), the demand for shared data and functionality has emerged as a standard mechanism and mindset driving innovation economics on the web. arPlatform's open-API offers built-in functionality for rapid implementation and adaptability of third party services. 

In addition to full on-page content management controls, arPlatform includes these global and page-level SEO controls:

• Friendly URL
• Nav Menu Label
• H1, H2, H3, H4 Headings
• Image Tags
• HTML Title
• Canonical URL
• Description
• Keywords
• Sitemap Priority
• Change Frequency
• Sitemap Automation
• 301 Redirects

Managing changes and site refresh:

• arPlatform Pages Dashboard provides complete access to pages and content for architecture and optimization. Easily move pages via drag and drop or remove from view using unpublish or delete—pages are organized within navigations—you may have multiple navs assigned to separate regions of the site, e.g. nav 1-masthead, nav 2-above masthead, nav 3-footer, etc. 
• arPlatform produces an automated Sitemap.xml file for indexing submission and syncing with Google for up to the edit optimization.
• When transitioning to arPlatform, 301 Redirects may be utilized to capture legacy indexing and avoid loss of traffic "juice" when pages are deleted, unpublished, or renamed.

We place a premium on accessibility with usability, thus arPlatform’s flexible framework offers a variety of creative controls empowering agencies and organizations for implementation and maintenance of custom websites; design and content, to adhere with Section 508 considerations. Inclusive arPlatform standards and practices for website accessibility include:

• Perceivable text alternatives for any non-text content, e.g. ALT image tags and meta,
• Theme colors allocation and contrast - style and background controls for seizure avoidance,
• Visual and operable menus and navigation components for easy orientation,
• Understandable interface design standards for screen reader capability,
• Consistent, expected and predictable appearance and operations,
• Understandable alerts to avoid and correct mistakes, and
• Content and responsive design supports a wide variety of user agents

Part of the Rehabilitation Act, Section 508’s purpose is to ensure electronic and information technology (EIT) are accessible to people with disabilities. Commercial best practices include voluntary standards and guidelines for making Web content more accessible, primarily for people with disabilities—but also for all user agents, including highly limited devices, such as mobile phones.